That awful Aaliyah biopic: Did Lifetime rile up "Black Twitter" on purpose?

My guess is yes, absolutely.

Why do we love GIFs so much??

I can't say for sure, as I don't have the proper tools to conduct an experiment and it's pretty hard to find studies on GIFs (come on psychologists, get with the program!), but I do have a theory...

Corporations are people too...at least they are on Twitter!

Following a new brand or company on social media is comparable to dating. Sometimes we've had a pleasant experience with the brand, and want to keep up with them after a great "first date". Other times we follow purely based on looks.

A cool logo? Well designed products? An awesome site? *Cough* Like this one *cough*. Folloooowwed.

So if looks and/or a nice first date are why you follow, what makes you stay?

"I don't know. Money?"

What? No! A stellar personality.

#TBT & the internet's obsession with the 90s

There's something about reflecting on the past that makes us feel all warm and fuzzy inside. That's why social media has dedicated a whole day each week to celebrating nostalgia- #TBT or Throwback Thursday. It's a day where we dust off our old baby pics, showcase our favorite childhood memories, or just post that after-club selfie from last week that got lost in the shuffle. 

But a huge trend that I've noticed is a slight obsession with looking back at a particular time period: The 90's.

I was Scary Spice...ALWAYS.

What is it about the Fresh Prince, slap bracelets, and Tamagotchi that sets our hearts aflutter? The answer is simple...

Facebook Narcissists, Tribal Marketing, & Beyonce

So I came across an interesting study on how Facebook relates to empathy and narcissism*. According to the article narcissism, aka "feelin' yourself a little too much", has risen 30% in the last 25 years- especially among college students.

Could this be caused by the increasing popularity of social networking sites encouraging a generation of "wait let me take an artsy photo of my food before I eat it so my online friends can see"? Who knows. But what we do know is that narcissists make great brand cheerleaders and I can tell you why...